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Google Merchant Center Specification Guide

How to Fix: Invalid GTIN Check Digit (Mod-10)

The GTIN (UPC, EAN, or ISBN) failed the GS1 Mod-10 check digit algorithm.

Official Google Merchant Center Documentation•Rule ID: invalid-gtin-checksum

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Instant test for Invalid GTIN Check Digit (Mod-10)

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Issue Root Cause and Repercussions

Root Cause Breakdown

Typo in barcode number, missing leading zeros from Excel auto-formatting, or incorrect check digit calculation.

Why Google Disapproves It

Google Merchant Center automatically disapproves products with invalid GTINs because it prevents Google from matching the offer to its product catalog and Shopping graph.

Step-by-Step Resolution Guide

1
Identify Affected Catalog Items

Export your current raw product catalog from your e-commerce store (Shopify Admin > Products > Export or WooCommerce feed plugin).

2
Apply Standard Specification Fix

Verify the physical barcode on the product packaging or GS1 database. Recalculate the last digit using the Mod-10 algorithm or restore truncated leading zeros.

3
FeedPreflight Safe Auto-Fix Behavior

Recalculates and replaces the last digit with the correct GS1 Mod-10 check digit.

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